About Our Campaign

This BRIMI campaign was initiated to inspire others to see the beauty within themselves. Social Media, TV, Magazines, Mean Girls, and Bullies have told us for far too long who is beautiful and what beauty should look like. Well we don’t buy into their perception of beauty. 

We hope our campaign will shed light on the true essence of beauty which lies within “who we are.” We all possess beautiful unique features that are a representation of ourselves, but our beauty is so much more than just our outer appearance. With the statistical increase in low self-esteem, depression, anxiety, and suicidal thoughts occurring daily due to our own self-doubt and insecurities, we wanted to start a campaign that would be a great reminder of the truth about ourselves. There is a whole generation going through feelings of non-acceptance in a judgmental world. We want them to know that feeling BEAUTIFUL is about being unapologetic and authentically WHO YOU ARE.

Why JOIN the campaign?
Your JOURNEY to self-discovery matters! Taking the time to think about what makes you feel beautiful is very enlightening. It makes you appreciate all the great things about yourself, but it also inspires others to think about what’s beautiful about themselves. Joining the campaign will allow you to become a part of our social media sisterhood of young women who are sharing their beauty.

​How to JOIN the campaign?
It’s FREE and all you need to do is send us your photo (in color) and your caption stating “what makes you feel beautiful” via email to [email protected]. Your photo will be posted on our BRIMI social media outlets and it will INSPIRE others to see their beauty too.

​Your picture is not just another photo it’s part of an INSPIRING MOVEMENT!​