Our Mission
The mission of BRIMI Foundation, Inc. is to inspire girls to embrace BEAUTY in their image while promoting the importance of mental and emotional wellness. We understand that mental, physical and emotional wellness is vital to self awareness, self- confidence and self-esteem. Our programs will cultivate overall wellness and growth, enabling those we connect with to see the beauty that resides within them.
What does BRIMI stand for?
BRIMI stands for Beauty Resides In My Image.
BRIMI stands for Beauty Resides In My Image.
BRIMI was established to address the challenges of low self-esteem and to promote positive self image. In a world where women are challenged with so many unrealistic ideas of who they should be, it is important that we learn to define beauty in our own terms and not by what society deems as beauty. The BRIMI Foundation is a 501(c)3 non-profit organization that was created to inspire, encourage, honor and support our youth in defining beauty in their own image.
BRIMI is a movement that guides us to seek and acknowledge the beautiful beings we are. We want people to look in the mirror and see the beauty that is the reflection of themselves. Too often we choose to see ourselves with flaws instead of embracing the beautiful uniqueness of our features. If we start acknowledging the beauty within our own image and stop comparing our image to others then we can start seeing ourselves as beautiful. The BRIMI team is dedicated to developing programming that will support the movement.
The BRIMI movement is not just about women, we love the men in our lives and know we need them on board too. When we as women are confident in who we are, it can only result in better sons, fathers, brothers and husbands.
BRIMI is a movement that guides us to seek and acknowledge the beautiful beings we are. We want people to look in the mirror and see the beauty that is the reflection of themselves. Too often we choose to see ourselves with flaws instead of embracing the beautiful uniqueness of our features. If we start acknowledging the beauty within our own image and stop comparing our image to others then we can start seeing ourselves as beautiful. The BRIMI team is dedicated to developing programming that will support the movement.
The BRIMI movement is not just about women, we love the men in our lives and know we need them on board too. When we as women are confident in who we are, it can only result in better sons, fathers, brothers and husbands.
Founder's Vision

I WOULD LIKE TO SHARE WITH YOU....
The vision of how BRIMI got started!
Let me first start off by saying this vision came from God. I asked God could he use me with the knowledge and experience I had at that moment in my life. He answered "yes" thus BRIMI was born.
THE STORY....
It all started one morning when I was driving on I-285N a highway in Atlanta, Georgia. I traveled this highway five days a week for many years and one day in 2006 I called my best friend and we talked on the phone about many things, but this particular morning I brought up the subject about "giving back."
I said to her, "we go to work everyday for years then one day it hits you that you must give back." I also said "we’ve been afforded a good life and we all have journeys to travel, and it’s on those journeys that we begin our self discovery.”
The vision of how BRIMI got started!
Let me first start off by saying this vision came from God. I asked God could he use me with the knowledge and experience I had at that moment in my life. He answered "yes" thus BRIMI was born.
THE STORY....
It all started one morning when I was driving on I-285N a highway in Atlanta, Georgia. I traveled this highway five days a week for many years and one day in 2006 I called my best friend and we talked on the phone about many things, but this particular morning I brought up the subject about "giving back."
I said to her, "we go to work everyday for years then one day it hits you that you must give back." I also said "we’ve been afforded a good life and we all have journeys to travel, and it’s on those journeys that we begin our self discovery.”
After we spoke for a while longer we hung up. It was that conversation that sparked a newness and desire inside of me. I started thinking and remembering the question I asked God "could he use me?" And I remembered his answer to me was "yes". That confirmation from God and the conversation with my best friend reminded me that I had purpose in my life and all I needed to do was to tap into it. God knew the desire of my heart and where my spirit was leading me. He knew I desired to do something for young women. I began to notice a change happening in society in the way that young women began to carry themselves. It was in a manner that reflected self-doubt, lack of confidence, and low self-esteem. It was as if I saw them not loving who they are and not knowing who they were created to be. They appeared unaware of their potential greatness.
From that moment my mind was thinking about what to do and how to do it. Initially my thoughts were how to start an organization to help young women. I had no experience in this field, but I had the heart to make a difference. With much thought about the name of the organization I started with different letters, but I knew I wanted “beauty” to be the focus of the organization. I knew if I could just help young women see themselves for who they truly are and see their beauty, then it could build up their self confidence. I also wanted to ensure that young women understood that the beauty I was referring to pertained to their "own" beauty (inside of who they are). It was then that God sent me the organization name BRIMI (Beauty Resides In My Image).
I told God that I could handle the assignment he gave me, because I understood what he wanted me to do. He explained to me that my sole mission was to remind them that they were created in the image that he wanted them to be and not to second guess that.
Thank you for taking the time to read this and I hope you support BRIMI too.
Sincerely,
Robin
From that moment my mind was thinking about what to do and how to do it. Initially my thoughts were how to start an organization to help young women. I had no experience in this field, but I had the heart to make a difference. With much thought about the name of the organization I started with different letters, but I knew I wanted “beauty” to be the focus of the organization. I knew if I could just help young women see themselves for who they truly are and see their beauty, then it could build up their self confidence. I also wanted to ensure that young women understood that the beauty I was referring to pertained to their "own" beauty (inside of who they are). It was then that God sent me the organization name BRIMI (Beauty Resides In My Image).
I told God that I could handle the assignment he gave me, because I understood what he wanted me to do. He explained to me that my sole mission was to remind them that they were created in the image that he wanted them to be and not to second guess that.
Thank you for taking the time to read this and I hope you support BRIMI too.
Sincerely,
Robin